Privacy Policy

Behavioral Perspective P.C.
‍
Effective Date: November 13th, 2026
Last Updated: November 13th, 2026

1. Introduction

Behavioral Perspective P.C. ("BPI," "we," "our," or "us") respects your privacy and is committed to protecting the personal information you share with us through our website.
‍
This Privacy Policy explains how we collect, use, store, and disclose information when you visit www.bpiaba.com, submit an inquiry, complete a referral form, apply for employment, or otherwise interact with our website.
‍
Our website is intended for adults, including parents, caregivers, professionals, and employment applicants. It is not designed or intended to collect information directly from children.

By using our website, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

We may collect personal information that you voluntarily provide through our website, as well as certain information collected automatically when you visit our website.

‍Information You Provide
‍
Depending on how you interact with our website, we may collect:

  • Contact Information: Name, email address, phone number, mailing address, and other contact details.
  • Parent and Caregiver Information: Names and contact information of parents, guardians, or caregivers.
  • Learner Information: Names, dates of birth, ages, service interests, and other information about individuals seeking services.
  • Referral Information: Information provided by individuals or professionals submitting learner referrals, which may include diagnostic, insurance, and other service-related information.
  • Diagnostic Inquiry Information: Information submitted by individuals seeking information about diagnostic services, including contact information and relevant learner details.
  • Employment Information: Names, contact details, resumes, employment history, qualifications, and other information submitted through our employment application platform.
  • Communications: Messages, questions, comments, and other information you choose to provide when contacting BPI.

You are not required to provide personal information simply to browse our website. However, certain information may be necessary for us to respond to inquiries or process requests.

Information Collected Automatically
‍
When you visit our website, certain information may be collected automatically through cookies, analytics tools, and other website technologies.

This information may include:

  • IP address
  • Browser type and version
  • Device type and operating system
  • General geographic location
  • Pages visited and time spent on our website
  • Referring website or source
  • Date and time of website visits
  • Interactions with website content

We use this information primarily to understand website performance, improve functionality, maintain security, and measure marketing effectiveness.

‍

3. How We Use Your Information

‍BPI may use the information collected through our website for the following purposes:

  • Responding to general questions and inquiries.
  • Contacting prospective families about ABA therapy and other services offered by BPI.
  • Processing learner inquiries and referrals.
  • Coordinating diagnostic inquiries and services through BPI's internal team, including Foundations Counseling and Assessments.
  • Recruiting, evaluating, and communicating with employment applicants.
  • Providing free educational resources, newsletters, and helpful information to individuals who voluntarily subscribe.
  • Measuring website traffic, resource engagement, and marketing performance to improve BPI's website and outreach efforts.
  • Improving our website, services, and user experience.
  • Maintaining website security and preventing fraudulent or malicious activity.
  • Complying with applicable legal obligations.

We do not use website information for purposes unrelated to these activities without an appropriate legal basis or permission, when required.

‍4. How We Share Your Information

BPI does not sell or rent personal information to third parties.‍

We may share or provide access to information in limited circumstances, including:‍‍

‍

Internal BPI Operations‍

Information submitted through our website may be accessed by appropriate BPI personnel and internal departments to respond to inquiries, process referrals, coordinate services, and support business operations.

Our Foundations Counseling and Assessments team is part of the BPI team and may assist with diagnostic inquiries and services.

BPI does not share prospective families' information with outside diagnostic providers or referral partners as part of its diagnostic inquiry process.‍

‍

Third-Party Service Providers‍

We use certain third-party platforms and service providers to support website operations, communications, employment applications, analytics, and other business functions.These services may process information on our behalf, including:

  • Webflow: Website hosting and content management.
  • Google Analytics: Website traffic and performance analytics.
  • Google Tag Manager: Management of website tracking and measurement technologies.
  • Google Search Console: Website search performance and technical monitoring.
  • Dropbox Sign (formerly HelloSign): Electronic learner referral forms and document submissions.
  • JazzHR: Employment applications and applicant management.
  • Constant Contact: Manage newsletter subscriptions to distribute free educational resources and informational content.
  • Calendly: Online scheduling services to directly book appointments with BPI's New Client Team.
  • CookieYes: Cookie consent management and preference collection.
  • Elfsight: Embedded third-party website content and widgets.
  • Google reCAPTCHA: Website security and spam prevention.
  • Cloudflare: Website security and bot protection.
  • YouTube: Embedded video content.

These providers may collect or process information in accordance with their own privacy policies and the services they provide.

We expect our service providers to handle information appropriately and use it only as necessary to provide their services, subject to applicable agreements and legal requirements.‍

‍

Legal and Business Requirements‍

We may disclose information when reasonably necessary to comply with applicable laws, regulations, legal processes, or enforceable governmental requests, or to protect the rights, safety, and security of BPI and others.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to support website functionality, understand visitor interactions, measure performance, and improve the user experience.

We use CookieYes to manage cookie consent preferences.

Cookies used on our website may include:

  • Necessary Cookies: Support basic website functionality, security, and cookie consent preferences.
  • Functional Cookies: Support website features and embedded third-party content, including YouTube.
  • Analytics Cookies: Help us understand website traffic, visitor behavior, and website performance through services such as Google Analytics.
  • Advertising and Measurement Cookies: May be used to measure the effectiveness of advertising and marketing campaigns.

BPI uses website analytics and advertising measurement technologies to evaluate website and marketing performance. BPI does not conduct remarketing campaigns.

You can manage your cookie preferences at any time by selecting the "Consent Preferences" option available on our website. You may also manage or delete cookies through your internet browser settings.

For additional information about the cookies used on our website, their purposes, and their durations, please review our separate: Cookie Policy

‍

Third-Party Embedded Content‍

Our website may contain embedded content or widgets provided by third parties, including Elfsight and YouTube.

For example, certain website features may load content directly from third-party providers. When you interact with this content, those providers may collect information in accordance with their own privacy practices.

Elfsight, SL, located at C. de la Constitució, 17, AD700 Escaldes-Engordany, Andorra, provides certain embedded content on our website. Information processed through Elfsight services is subject to its Privacy Policy.

We encourage visitors to review the privacy policies of third-party services they interact with.

6. Email and Text Message Communications

Email Communications
‍
BPI may use the email address you provide to communicate with you about your inquiry, prospective services, referrals, onboarding, and other information related to your or your learner's services.

BPI also offers a newsletter featuring free resources, educational materials, and helpful information for families and caregivers. Individuals may voluntarily subscribe to receive these communications and may unsubscribe at any time using the link provided in each newsletter.

Unsubscribing from the newsletter does not prevent BPI from sending important administrative, operational, or service-related communications. Families may continue to receive necessary information from their clinic or care team regarding services, scheduling, and other important matters.

BPI uses Constant Contact to manage newsletter subscriptions and distribution.

‍Text Message Communications
‍
BPI may offer text messaging as an optional communication method for individuals submitting website inquiries.

When completing an inquiry form, individuals may choose to opt in to receive text messages related to their inquiry.

This allows BPI to communicate with prospective families using their preferred communication method.

Text messages may include responses to inquiries, follow-up questions, and other information necessary to assist families in exploring or accessing BPI services.

BPI does not use text messaging for marketing or promotional campaigns.

Individuals may opt out of text communications at any time by following the instructions provided in applicable text messages or by contacting BPI at info@bpiaba.com. Choosing not to receive text messages does not prevent individuals from contacting BPI or receiving services.

Consent to receive text messages is optional and is not a condition of receiving services from BPI.

‍Additional SMS disclosures
‍
No mobile opt-in information or text message consent will be shared with third parties or affiliates for marketing or promotional purposes. BPI may use service providers to deliver operational communications on its behalf, subject to applicable privacy and security obligations.

Message frequency may vary depending on the inquiry or communications. Message and data rates may apply.

To stop receiving text messages from the applicable BPI SMS program, reply STOP. For help, reply HELP or contact info@bpiaba.com. Mobile carriers are not liable for delayed or undelivered messages.

In addition to prospective-family inquiries, BPI may communicate with existing families about scheduling, services, and other operational matters by telephone or text message through its other business communication systems, subject to applicable consent and privacy requirements.

7. Data Retention

‍BPI retains personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, support business operations, and comply with applicable legal and regulatory requirements.

Initial website inquiry submissions are deleted once the family has been processed by BPI's New Client team.

Information that is transferred or maintained in other BPI systems, business records, employment records, or clinical records may be subject to separate retention practices and applicable recordkeeping requirements.

The retention periods for information maintained by third-party service providers may also be governed by their respective policies and agreements.

8. Information Security

BPI takes reasonable measures to protect information submitted through our website from unauthorized access, use, alteration, or disclosure.

We use website security technologies and appropriate administrative and technical safeguards to help protect information.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee the absolute security of information transmitted through the internet.

We encourage visitors to use caution when submitting personal or sensitive information online.

9. Your Privacy Rights and Choices

‍Depending on applicable law, you may have the right to request:

  • Access to personal information BPI maintains about you.
  • Correction of inaccurate or incomplete personal information.
  • Deletion of certain personal information.
  • Withdrawal of consent for certain communications or data collection activities.
  • Changes to your cookie preferences.

To submit a privacy-related request, contact:
‍
Behavioral Perspective P.C.
245 W Roosevelt Road
West Chicago, IL 60185
Email: info@bpiaba.com

We may need to verify your identity before responding to certain requests. Some information may be retained when required or permitted by applicable law.

Parents and legal guardians may also contact BPI regarding personal information they have submitted about a learner.

10. Children's Privacy

‍BPI's website is intended for adults, including parents, caregivers, professionals, and employment applicants. It is not directed toward children and is not designed to collect personal information directly from children.

Parents and legal guardians may submit information about a child or learner when inquiring about BPI services or completing a referral.

If we become aware that a child has independently submitted personal information through our website in a manner inconsistent with this policy, we will take appropriate steps to review and address the situation.

11. Third-Party Websites and Services

‍Our website may contain links to external websites, applications, or services that are not operated or controlled by BPI.

These may include employment application platforms, electronic signature services, embedded content, and other third-party tools.

When you navigate to a third-party website or use an external service, your information may be subject to that provider's privacy policy and terms of use.

BPI is not responsible for the privacy practices, content, or security of external websites and services.

We encourage visitors to review the applicable privacy policies before submitting information through third-party platforms.

12. Changes to This Privacy Policy

‍BPI may update this Privacy Policy periodically to reflect changes in our website, business practices, technology, or applicable legal requirements.

When updates are made, we will revise the "Last Updated" date at the top of this policy.

We encourage visitors to review this page periodically to stay informed about how BPI collects and uses website information.

13. Contact Us

‍If you have questions, concerns, or requests regarding this Privacy Policy or BPI's website privacy practices, please contact us:

Behavioral Perspective P.C.
245 W Roosevelt Road
West Chicago, IL 60185
Email: info@bpiaba.com
Website: https://www.bpiaba.com